Indian film legend Kamal Haasan on his return to film after a policy-induced hiatus broke records. The ace actor’s Tamil movie Vikram broke many box office records both in India and abroad after its theatrical release on June 3. Vikram began streaming on Disney+ Hotstar in five languages: Tamil, Telugu, Malayalam, Kannada and Hindi starting July 8.
Disney+ Hotstar has now said that Kamal Hassan’s action thriller recorded the highest opening weekend viewership and airtime. The film also provided some arm shots for their subscription numbers, which were predicted to hit since they lost their IPL streaming rights.
Vikram, produced by Raaj Kamal Films International – the banner of Kamal Haasan, is touted as the most successful Tamil film of all time (of course, there are some caveats, as the financial success between seasons is impossible to compare). Anyway, Vikram is said to have hit bahubalione of the biggest box office hits of recent times, and entered the record books.
Kamal thrilled with the answer
The film is expected to continue its good run on the platform as fans are celebrating the film in an unprecedented way, the platform said and added that the response from audiences in other languages was good.
In addition to Kamal Haasan, the presence of talented actors Vijay Sethupathi, Fahadh Faasil and Suriya in the cast is adding to the film’s appeal.
The film is directed by Lokesh Kanagaraj, who has established himself through films such as Managaram, Kaithi, and Teacher.
The film, a brazen action artist, didn’t quite belong to the kind Kamal is known for. Kamal, the actor, willingly gave himself up to be molded by the sensibilities of the much younger Lokesh.
“The love and affection shown by fans across the country for Vikram is heartbreaking. Vikram was created with the pure vision of entertaining audiences across the country and Disney+ Hotstar has helped to reach it even further into the homes and hands of viewers. It’s a time of celebration that continues to break records, now recording Disney+ Hotstar’s biggest opening weekend nationwide. My congratulations to the whole team Vikram,” actor and producer Kamal Haasan said in a statement.
Gaurav Banerjee, Head – Content, Disney+ Hotstar & HSM Entertainment Network, Disney Star, said: “Viewers applauded the cult classic essence of the film, which had them tuning in to watch the film in record numbers, making it the biggest release on the platform . nationally.”
Vikramwhich is Kamal Haasan’s 232nd film, was also shown to a select audience during the recent Cannes Film Festival.
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