It looks like Microsoft may be gearing up to launch the Surface Studio 3 all-in-one PC at an event in October 2022.
When invites to the event, which takes place on October 12, 2022, started to arrive, a lot of focus was on whether to see the Surface Pro 9 or Surface Laptop 5. latest windows points (opens in new tab)we can see a few more niche products from Microsoft, including a possible Surface Studio 3.
This rumor comes from a recently published US Federal Communications Commission (FCC) document in which Microsoft describes a “Desktop Computer” that may be branded Surface. While other information is scarce, it is currently believed that this could hint at the existence of the Surface Studio 3.
Analysis: Can Microsoft really stand up to Apple?
Microsoft’s Surface Studio lineup are all-in-one desktop PCs that have computer components built into a screen, making them a convenient and space-saving alternative to traditional desktop computers.
Arguably the best-known all-in-one computer is the Apple iMac, and Microsoft clearly wanted its Surface Studio devices to overturn Apple’s dominance in that market. However, despite decent critical reception (our Surface Studio 2 review is particularly glowing), the Surface Studio lineup failed to make an impact with consumers. The high price compared to its rivals certainly didn’t help.
Microsoft hasn’t released a follow-up since the Surface Studio 2 launched in 2018. Meanwhile, Apple has released several new iMacs, including a new 24-inch iMac with an attractive, colorful new design.
So, if Microsoft is preparing a new Surface Studio 3, there’s a lot to do. We’d like to see high-end components, but without an astronomical price tag. While the Surface Studio has always been aimed at creative professionals, if Apple is lowering the price with the more popular iMac, the Surface Studio will never take off. We hope to find more on October 12th.